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Our Motivation - W4SG

Who We Are

Our Motivation

The founding members of W4SG are a group of individuals who have found both personal and professional value in fostering strong relationships between Scandinavia and the Gulf.

On a personal level, discussions and experiences across cultures helped strengthen international leadership skills. On a professional level, there are an increasing number of business, political, cultural and social opportunities between the regions. In other words, our members are motivated to be part of W4SG as it allows them to be stronger leaders and to capitalize on new opportunities.

OUr Impact

As we continue to build our network of mostly female leaders between Scandinavia and the Gulf, our core impact is trust. While the concept is quite simple, it is also one of the most difficult things to achieve. Our founding members have noted on many occasions the need to develop further trust between the regions to begin deconstructing misconceptions and stereotypes that hinder cooperation and development. Therefore, our programs and networking events focus on fostering spaces where strong trust can be developed between leaders in each region.


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This website has been made possible with support from the Swedish Agency for Economic and Regional Growth (Tillväxtverket). Support came within the program “Promoting Women’s Entrepreneurship” under the project “The Golden Rules of Leadership“.

Visiting Address
Norlind Building
Lund University
Lund, Sweden
Mailing Address
CMES, Lund University
c/o Lars-Erik Olofsson
PO Box 201
221 00 Lund